BILLIE JO

Bille Jo

22 Criterion Street, Hobart, TAS

03 6231 9293

billiejo@billiejo.com.au

www.billiejo.com.au

My friend Kath is originally from Tasmania and from very early stages of Monster Alphabets, she was always telling me that Billie Jo is THE only boutique in Tassie that sells good clothes.  The owner Billie-Jo is a lovely and kind lady who is so supportive towards young labels and was one of the first store owners who kindly emailed me back to give me some great feed back about my first collection.  Hobart seems so far away from Perth but Billie and her friendly staff are always just a phone call away and they are such nice and bubbly people to talk to on the phone!

Billie Jo is tucked up a little side street off one of Hobart’s main shopping strip of Liverpool street.  Criterion St, where Billie Jo's is located is becoming a bit of a hotspot for quirky little shops and fashion boutiques.

It is small store and when you enter there is a seamstress section off to the right, where the alterations take place.  The presence of the sewing machine links you back to the idea that her clothes are actually designed by someone.  The store has a lot of timber details, and a huge wooden square table in the middle for the latest deliveries.  The timber elements together with the warm lighting bring warmth to the store.

What is incredible about Billie Jo is the way they communicate with the customers on social media and their website.  They constantly update their facebook status with new items and daily news.  They have sales and generous give aways exclusively to facebook followers.  They are the best at keeping the energy level of the staff very high and positive.

What do they stock?

They stock Male and Female street wear clothes.  The brands they stock varies in style and price range, but it is a store that caters for every hipster in Hobart.  They also offer in-house alteration as well as after hours styling service.  I personally think that in house alteration service is fantastic, you find a style you like, they can help to perfect the fit.  Most of the time clothes are all about the fit right?  If you like what you hear, you must check out their facebook page, and look out for their latest sale and give away.  Oh, did I mention that they offer free express post throughout Australia?


Thanks to Billie for these images!